The Singapore Noodle food truck is designed to be seen and form an immediate connection with the product. Team uniforms and food packaging are also designed to reinforce the brand at the point of sale and increase brand awareness as they are carried around while their contents are being consumed at festivals and large scale events.
With a new website build currently underway this mobile noodle truck will soon be launching in a blaze of red glory!
BRANDING + PACKAGING + START UP ASSISTANCE
With a love of Asian food, fast paced food truck experience and foresight to buy the well known www.singaporenoodle.com domain many years ago this culinary trio have been working hard behind the scenes to launch their food truck business. With a focus on authentic flavours and added spice they are certain to be an absolute hit at festivals and wherever they stop and fire up their woks!
The Singapore Noodle team worked tirelessly perfecting their product, as all new businesses do before launch. Once the menu was finalised their attention turned to perfecting the launch of thier new brand. With a determined focus on 'getting things right from day one' we dissected every component of their offering and built a brand that will specifically appeal to their target market while maximising their budgeted spend on branded items.