Drawing as a vector also ensures complete compatibility across every merchandising medium whether they are printed in books, viewed on screens or embroidered on clothing.
CHARACTER DESIGN + ILLUSTRATION
We get some really interesting requests at the studio and the Happbees is a perfect example. What started life as a simple idea for a story book has evolved into full character design and illustration, the success of which has to led to branded opportunities across children's clothing, an animation series and of course local honey products (made by the real protagonists of this story).
Client
HAPPBEES
Year
2022/23
With a working draft of the original story and a request for 'extreme cuteness' we set to work illustrating this beautiful children's tale with a series of bespoke character illustrations. Each character is designed with their own unique personality and drawn as a vector ensuring they look pixel perfect at every conceivable size.
